Smarter training.
Stronger studios.
IRIX tackles the industry's biggest challenges by helping clubs keep members engaged between visits, drive usage to the services they already run, and catch churn risk before members drift away.
Built around the metrics
that move the business.
IRIX strengthens acquisition, retention, and revenue performance through daily member engagement, automatic booking into your services, and staff insight that flags risk early.
Acquire New Members
Differentiate with modern, technology-enabled training experiences that attract new members.
Member Retention
Provide consistent, personalized training so members see progress and stay engaged long term.
Improve Profitability
IRIX books members into the classes, PT, and recovery services you already run — driving usage to what you already offer, with no added labor.
Grow
with IRIX.
IRIX drops into the gym you already run. Members connect the wearable they already own; staff get a console that shows plans and adherence, never raw biometrics. We handle deployment, onboarding, and tuning alongside your team.
We start with a pilot, prove it on your retention and engagement numbers, and scale from there — with product changes driven by what your staff and members actually tell us.